Why does You Need Mobile App for Business | 5 Reason
Gone are the days when you had to think about whether your business needs a website.
Should you go online? Should your business have a presence on social media? Should you have the social media strategy?
All of these are compulsory today so much so that you rarely find a business without a website or presence on social media!
The scenario has changed to the extent that businesses these days have to consider whether or not they need an app. Having been in the business of mobile app development and marketing mobile app for business for a long while now, we have come up with a list of reasons. Why your business needs a mobile app?
5 Reason : You need Mobile App for Business
Read on to learn more why it is necessary for a business to have an app.
#1: Be available and visible to your target audience at all times
We could quote statistics and tell you how much the user today is engaged with his mobile phone and yet we aren’t going do so.
After all, the importance of smartphones and the way apps are being explored as ad avenues and marketing channels hardly needs expounding upon given the number of apps that get submitted to the app store and play store every single day!
With users spending almost all of their time on mobile apps (if you really need the stats, it is about 86% of the time), having a mobile app for business could indeed turn things around for your business!
#2: Mobile App for Business is an excellent channel for marketing
Apart from helping your business reach target customers, your mobile app for business can actually help you connect directly with your users. You can share info about sales, promotions and offers by means of the app. This could help in better interactions and communication with the users.
Being leaders in Android Application Development, we have often recommended this means of direct marketing to our clients and they have had stellar responses to such campaigns.
#3: Value addition and customer loyalty
Why insist on giving your customer a card that has his/her information and gets them to use it for loyalty points?
When they sign up and download your app, they can collect their reward/loyalty points using it and redeem it using the app too. With users becoming increasingly tech savvy, this is sure to work in your favor and endear your business to users.
Benefits of Mobile App for Business as a Brand Value:
How does app help to grow your business as a brand?
#4: It is a great means for branding
Your mobile app represents your business. It gives out info about it, helps users transact with you and communicate with you and in short is a direct line to your customers.
Just like a website, if your app is user-friendly, secure, easy to use and stylish. It is sure to get a lot more attention and the users will have a positive image of the brand.
We recommend that you add features that your users will love and are looking for to boost your image and make your app more popular.
In our experience with mobile app development, the easier and safer your app is to use, the better it is going to get rated. And ratings influence potential customers too. Keep all this in mind while building your mobile app for business.
#5: Get that edge over competition
If you are a small sized business, an app could do the trick and turn the tide in your favour. After all, most small businesses don’t consider investing in mobile apps. Your doing so could set you apart from the competition.
If you are running small size business, do read brand awareness for the small business.
It is, after all, making an impression and highlighting that USP that counts when it comes to customer outreach and this is a sure shot way to get it done.
- 5 Business Development Strategies For Growing Your Small Business
- Tips and Tricks for Using Instagram for Business
We have seen many a small business flourish by getting an app. They have surged past competition this way!
If you don’t have a mobile app for business yet, it is time to think about getting one. After all, in our experience with android application development, we have seen businesses catapult to new levels with revolutionary apps.
In the extension to this post, you can examine another 12 reasons to have your business mobile app.